American Community Bank & Trust (ACBT) is looking for a Marketing & Brand Manager to join our team! You will be responsible for creating, delivering, and managing all marketing channels to support the strategic goals and growth of the bank. The role stewards brand strategy, initiative execution, storytelling and campaign innovation to engage the vision, responsiveness, and highly personal approach of American Community Bank & Tryst (ACBT) with the market. Marketing strategies include digital marketing (encompassing social, SEO/SEM, and email), content marketing (copywriting, photography, and video), graphic design, product marketing, brand marketing, event marketing, marketing analysis and strategy, client education, and public relation (PR) communication.
A highly qualified candidate will have an in-depth understanding of marketing strategies and branding principles, be an excellent communicator with advanced writing skills, and have experience effectively managing advertising, promotional, and marketing activities. Project management skills and digital literacy in tools like Adobe InDesign and Canva, a plus!